History of the Company
Spook Less is the registered name of Sersland-Hedden, LLC, a limited liability company founded in Franklin, Tennessee. Its owners have adjoining home property in the equestrian-rich area of Williamson County. The company was formed in mid-2003 when Ken and Gary discussed the idea after church services.


"Roscoe"

 
 
Ken Sersland

is the experienced horseman of the two, currently with his favorites Roscoe and Truls. Ken is a "retired" sales manager of a major industrial supply company, and has other outdoor hobbies including Brittany horseback field trials, all upland bird hunting, and carriage driving.

Ken Sersland
sales/marketing
Ken@SpookLess.com
615-794-9059

 
 
Gary Hedden
brings 40-plus years experience as a professional audio engineer to the company. He has worked in all aspects of recorded and reinforced sound, with awards in music, TV, and advertising. His audio company, GHL Audio, offers mastering services, system design and installation, and acoustic consulting.
Gary Hedden
audio engineering
Gary@SpookLess.com
615-300-6597 cell
 
 

 

Why We Created the Product
Spook Less founder Ken Sersland says, "This is a piece of the training process that is missing." It is widely known that repetitive exposure to frightening sounds will diminish a horse's urge to flee, and that a "spookless" horse is a good thing. However, until now, there has been no specific product available to fulfill this need.

The obvious solution was to make recordings of the specific bothersome sounds and play them back repetitively. Although many have thought of doing this, it was a very difficult task requiring a unique collaboration of an experienced equestrian and a skilled audio engineer.

Our product is only available on Compact Disc. The audio CD has some distinct features which make it the ideal solution. Sound conditioning can be done in many convenient places by simply using a battery-operated "boom box" player, which now is readily available with a CD drive. Sound stimulation can work well in a large or small space, indoors or out, near or far. In contrast, trying to desensitize a horse to visual stimuli is impossible as a "playback" training technique because a video screen is so limited in size. In addition, the CD makes it possible to randomize and repeat the sounds without deteriorating the media. This is not the case with cassette tape playback.

 

 

Production Credits and Special Thanks

Executive Producer Ken Sersland
Produced by Ken Sersland and Gary Hedden
Engineered by Gary Hedden at GHL Audio, Franklin, TN,  www.ghlaudio.com

Product Development and Testing:

Jimmy Driver, Progressive Equine ®, LLC, Lebanon, TN
(615) 969-2476 info@progressiveequine.com & www.progressiveequine.com Deborah Wray, GAITS of Nashville, Equine Assisted Therapy, Nashville,TN NARHA Certified Advanced Riding, Driving & CHA instructor, (615) 662-6268 Deborah@gaitsofnashville.com & www.gaitsofnashville.com Johnny Ruhl, horse riding & driving instructor/trainer, Woodbury, TN Mary J. Lambert, horse & riding/driving instructor/trainer, Clovercroft Welsh Ponies, Franklin, TN, (615) 771-2854 JLLRTR@aol.com Jim Gilligan, Natural Horse Trainer, (615) 308-5556 centaursavvy@juno.com Sgt. James D. Harber, Metro Nashville Mounted Horse Patrol, and President, Tennessee Mounted Horse Patrol Assoc, (615) 834-8545 jdharber@comcast.net Photos: Julie Marvel, Developing Images, Thompson Station, TN (615) 568-6707 rjmarvel@juno.com John Donegan, John Donegan Productions, Nashville, TN (615) 972-3186 jdprovideo@earthlink.net Ken Sersland Christopher Cole, the riding cowboy, Denver, CO Kyle Stewart, driving and harnessing horses Sharon and Tom Burns, Diamond B Ranch, Hay Sales, (615) 274-2153 thediamondb4@aol.com Pat Richie, Arena Action Photography, (732) 424-9611 arenaaction@wmconnect.com Karen Krause, Metro Nashville Mounted Horse Patrol Officer David Taylor, dog trainer, Cedar Valley Kennel, Franklin, TN (615) 368-7875 Craig Richie, Chief, Somerville Police Dept, Somerville AL Chet Hedden Organ Show Music: Connie Dunlap, Murfreesboro , TN (615) 896-7257 Special Thanks To: David Habegger, Watermark Communications Inc, Tampa, FL, www.watermarkinc.net Pit & Linda Kemmer, Kemmer Ranch, Crossville, Tn., Boar Goats & Black Angus, (931) 484-0618 pkemmer@frontiernet.net Connie Philipp, General Curator, Nashville Zoo, Nashville, Tn. (615) 833-1534 cphilipp@nashvillezoo.org Charles Edward Hood, Antique Farm Tractors, Franklin , TN Gary Bonn, Farm Depot, Fairview, TN (615) 799-0676 Greg Murry, Flintlocks, Leipers Fork, TN (615) 791-1747 Brian Foraker Mastering, Nashville, TN (business consulting service) bforaker@bellsouth.net Aaron Hedden (special locations consultant) Sarah Hedden, Almost Home (childcare), Franklin, TN (615) 790-1951 Dave Krikac, The Gear Foundation, Franklin, TN www.thegearfoundation.org (615) 473-1386 Graphic Artist and Web Site Design: Donnie Reed, Frontier Studios, a Visual Communications Co, Franklin, TN (615) 599-9471 dreed@fsontherange.com .

Spook Less Compact Discs are protected by Copyright Laws
and are patented.
All Rights Reserved by Sersland-Hedden, LLC
Unauthorized duplication is a violation of applicable laws
.
 

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